Cindy Novotny

Leading the Hospitality Industry in the Positive Plan Forward!

Many people know Cindy and her ability to change behaviors, but over the past several months, Cindy became the bedrock of innovation, positivity, and solutions to help her clients find a new way forward.

As the founder of Master Connection Associates (MCA), Cindy Novotny has become an icon in the hospitality industry, and now after many years has Cindy works across diverse industries from automotive, energy, legal and technology. Cindy’s firm, MCA started The Ritz-Carlton Learning Institute on behalf of The Ritz-Carlton Hotel Company, helping the first and only luxury hotel company win an unprecedented Malcolm Baldrige Quality Award – twice!

Her ‘no-nonsense’ approach to business has caught the eyes of executives around the globe as she shares what it takes to win and improve organizational culture by ‘walking the talk.’ Her book ‘Living with No Balance and Loving It,’ has helped thousands of individuals feel good about trying to do it all during stressful times. Her second book which will be released in early 2021 shares her secrets and tips on how she has the stamina and lust for life to keep going all the time.

Her specialties are leadership, sales, and customer service excellence. She is truly the ‘Radical Mentor’ for many people. Her style, diverse expertise and approach led to a Board of Directors position with The Miss America Foundation to assist in moving the organization to a new level.

The hospitality industries platinum organization – HSMAI awarded Cindy the 2019 Lifetime AchievementAward in Hospitality for her exemplary contribution to the industry. Her ability to close the “gap” with senior executives and line employees has earned her firm a revered reputation.