Philippa Craddock

Creative Director, Philippa Craddock

Philippa is a self-taught florist with a passion for a down to earth approach to floristry. She founded her eponymous floristry business in 2009, working globally with brands and individuals, designing fresh floral installations for campaigns, projects, weddings and private events.

In 2018 Philippa launched her Flower School and her first collection of products, working exclusively with the retailers Bergdorf Goodman in New York and Selfridges & Co. and MATCHESFASHION.com in London. Some of her event clients include Alexander MacQueen, Christian Dior and Hermes, and she is a preferred supplier at the London venues Kensington Palace, Banqueting House, Hampton Court Palace and the V&A.

Philippa is also a patron for the Prince’s Trust, Women Supporting Women which sets out to nurture, inspire and empower young women, encouraging them into education, employment and training to build better futures and in turn support those around them.